Top 5 Social Networking Apps on iOS in New Zealand, Q1 2024

During the first quarter of 2024, the top five social networking apps on iOS in New Zealand displayed diverse patterns in their performance metrics. Data sourced from Sensor Tower provides a comprehensive look into their weekly downloads, revenue, and active users.

Threads had consistent weekly downloads, starting the quarter at around 7K and peaking at 8K in the week of January 8. Active users showed a positive trend, increasing from approximately 47K in early January to around 75K by late March.

WhatsApp Messenger also maintained steady weekly downloads, starting at about 3.8K and reaching 6.3K by the end of January. Its active user base remained robust, fluctuating between 560K and 590K throughout the quarter.

Facebook saw a stable increase in revenue, with weekly earnings ranging from $2.6K to $3.2K. Download numbers remained consistent, averaging around 4.4K per week. Active users were notably high, consistently hovering around the 1.9M mark.

Messenger experienced moderate revenue, peaking at $91 in the week of January 8. Weekly downloads showed an upward trend, particularly in mid-March, reaching 5.5K. Active users varied, peaking at over 2M in early March before settling at approximately 1.8M by the end of the quarter.

Lastly, Discord - Talk, Play, Hang Out demonstrated consistent revenue, with weekly figures around $3.5K. Downloads were stable, averaging about 2.2K to 2.7K weekly. Active users increased steadily, starting at 170K in early January and reaching nearly 208K by the end of March.

For more detailed insights and data, visit Sensor Tower.